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Subtle Strength

Subtle Strength

Rich ombré brown with soft pink-grey undertones

Neutral soft brown and pink creamy satin lipstick with plant-based ingredients to support overall wellness goals. 

$25.00
$18.00 $25.00
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(Net Wt. 3.5g / Rich Ombré Brown)
Shipping calculated at checkout.
Size
Color: Rich Ombré Brown
  • No Parabens No Parabens
  • Cruelty Free Cruelty Free
  • Vegan Vegan
  • Sulfate Free Sulfate Free
  • Gluten Free Gluten Free
  • Silicon Free Silicon Free
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Renegotiation

You know how some shades speak before you do? This is one of them.

Subtle Strength is a rich ombré brown with delicate pink-grey undertones, made for the woman whose presence is felt without her ever raising her voice. It doesn’t shout for attention, it earns it.

The creamy, glide-on formula wraps your lips in lasting color while feeding them with vitamins A, E, and F. It keeps them soft, smooth, and camera-ready without sacrificing comfort.

When the day is over, it comes off clean, leaving lips as healthy as when you started.

Because beauty should work for you, not against you.

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Renegotiation

Proven to Perform

Tested by early wearers and makeup artists across various skin tones:

  • 100% said it felt comfortable all day with no dryness.
  • 97% loved the rich yet wearable color.
  • 94% said it applied evenly in one swipe.
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Proven to Perform

More Than Color. This is Care

Formulated with ingredients that do more than look good:

  • Shea Butter -  Nourishes deeply, softens instantly.
  • Avocado Oil – Repairs, hydrates, and protects.
  • Jojoba Oil – Calms, restores, and seals moisture.
  • Grapeseed Oil – Boosts suppleness and fights dullness.
  • Vitamin E – Shields and smooths.
  • Aloe Vera  – Cools, soothes, and refreshes.
  • Soybean Oil –  Moisturizes and conditions long after wear.
More Than Color. This is Care
Full Ingredient List

Full Ingredient List

Castor Oil, Caprylic/Capric Triglyceride, Candelilla Wax, Lanolin, Cetyl Acetate, Liquid Paraffin, Ozokerite Wax, Acetylated Lanolin Alcohol, Beeswax, Carnauba Wax, Myristyl Lactate, Lanolin Alcohol, Tocopheryl Acetate, Grapeseed Oil, Jojoba Oil, Shea Butter, Avocado Oil, Phenoxyethanol.

May Contain (+/-): Mica (CI77019), Iron Oxides (CI77491, CI77492, CI77499), Titanium Dioxide (CI77891), FD&C Blue #1 Lake (CI42090:2), FD&C Yellow #6 Aluminum Lake (CI15985), D&C Red #6 Barium Lake (CI15850:2), D&C Red #7 Aluminum Lake (CI15850), D&C Red #21 Aluminum Lake (CI45380), D&C Red #27 Aluminum Lake (CI45410), D&C Red #30 Aluminum Lake (CI77360), Bismuth Oxychloride (CI77163).

The Ritual

The moment is yours. Wear it that way.

  1. Smooth and define: Apply straight from the bullet to clean, dry lips
  2. Build your impact: One swipe for soft authority, two for bold presence.
  3. Own the room: This color does not fade into the background. It stay, like you.
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The Ritual

Shade Notes

  • Tone: Rich ombré brown
  • Undertones: Pink-grey
  • Finish: Creamy satin
  • Works best for: Medium to deep skin tones
  • Multi-use: Day to night wear
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Shade Notes

Power Reflected

From early wearers:.

  • “Wore it through a 10-hour day, still looked fresh by dinner.”
  • “Finally, a brown that feels soft but still makes a statement.”
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Power Reflected

Why Subtle Strength Outperforms the Rest

Benefits Subtle Strength by iMpower Other brands
Made with Vitamin E for a smooth, caring wear
Infused with avocado oil
Tested on deeper skin tones
Comfortable all-day wear
Smooth, even application

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Frequently Asked Questions

Yes,  it was tested on deeper tones and designed to complement and stand out beautifully.

No, it’s enriched with oils and vitamins for lasting comfort.

Expect comfortable wear for up to 8 hours with minimal touch-ups.

Command attention quietly.

Command attention quietly.

Wear the shade that speaks volumes without saying a word.

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Benefits

Vitamins A, C, D, and E in the products. Avocado and jojoba deliver nutrients directly to your lips while you wear the color. Not sitting on top. Going in.

High pigment that actually shows up on deeper skin tones. Bold, true, and exactly what you intended.

A natural lip treatment with no petroleum. Lightweight enough for daily use and designed to support your lips holding moisture on their own over time.

One liner, one color, one balm. Coordinated by tone. Nothing to figure out.

You already know who you are. This just says it out loud.

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What's included?

Why iMpower?

You already know who you are. You are not looking for a product to change that. You are looking for one that keeps up with you.

The Statement Set Summer Edit was built for people who are intentional about everything they put in and on their bodies, and who refuse to compromise on either performance or purpose.

The statement is yours. We just made sure the formula was worthy of it.

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